No two businesses are the same. Sometimes you don’t need a full-scale engagement, you need clarity, a circuit-breaker or help solving a very specific challenge.

My workshops and consulting services are designed for founders, leaders and teams who want focused, high-impact support. These can be one-off engagements or custom projects, depending on what will actually move the needle.

TAILORED SOLUTIONS FOR YOUR BUSINESS OR PROJECT.

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BRAND MARKETING WORKSHOPS

Collaborative sessions to align your thinking and define your next move.

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MARKETING PLANS & PROJECT SUPPORT

Tailored marketing plans and delivery support designed to drive action, not gather dust.

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Clear, evidence-based insight into how your brand is perceived, where the gaps are and where the real growth opportunities sit.

MARKET AND CUSTOMER INSIGHTS

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Senior brand marketing leadership to guide your team, fill a capability gap or provide ongoing direction.

FRACTIONAL MARKETING DIRECTOR

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BRAND WORKSHOPS

Get clarity in half a day.

When you’re deep in the business, it’s hard to see what matters most. An experienced external perspective can quickly cut through the noise.

A tailored 3 - 4 hour brand workshop with me is designed to help you align decision-makers, unpack one or two key challenges and define a clear path forward. The outcome is a practical, top-line brand or strategic direction your team can confidently execute.

  • Businesses with multiple stakeholders or decision-makers who need alignment, momentum and clear direction.

  • We start with a virtual discovery session to understand your business, challenges and goals

    I’ll go away and conduct light research and design a tailored workshop agenda, which I collaborate with you on.

    The workshop is delivered in-person (preferred) or online, using structured discussion and practical exercises

    Within two business days, you’ll receive a concise wrap-up report and a follow-up walkthrough (live or pre-recorded video)

    From there, you can implement internally or continue working with me for execution support.

    Workshops can be used to focus on:

    • Defining your value proposition

    • Clarifying marketing purpose, principles and values

    • Positioning and market clarity

    • Brand framework and how it shows up in the real world

    • Strategic plan direction and priorities

    • Defining marketing activity plans and priorities

  • From $1,750 (ex GST)

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MARKETING PLAN DEVELOPMENT

Clear priorities. Realistic budgets. Action you can execute.

When marketing feels scattered, stalled or hard to justify, you don’t need more ideas, you need a clear plan that shows what to do, when to do it and where to spend.

Marketing Plans are built to give you confidence in your marketing direction. They translate business and brand thinking into a prioritised, practical roadmap that connects activity to outcomes and makes budgets make sense.

These plans go beyond brand frameworks. They focus on what will actually drive growth, how much investment is required and where your marketing dollars will work hardest.

    • Clarity on Brand Framework – mission, values, personality and problems to solve

    • Clear marketing and brand objectives tied to business goals

    • Priority channels and activity - what matters now vs later

    • Budget guidance and spend allocation by channel

    • Practical recommendations your team or partners can execute

    • Optional delivery support to help implement and maintain momentum

    The result is clarity. A marketing plan that’s grounded, realistic and built to be used, not filed away.

  • We start with a virtual discussion about the current state of your business and marketing activity. I follow up this session with a scope and timing plan.

    I share my proven process and plan framework upfront so you can see what your plan will look like.

    Marketing plan development typically take 4-8 weeks depending on the scope and complexity.

  • Development of a marketing plan typically starts at $3,500 (ex GST) depending on scope and complexity.

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….OR FOR MARKETING SUPPORT THAT JUST NEEDS A GET IT DONE ATTITUDE.

Talk with me about bespoke solutions based on my capabilities in strategy, planning, brand, CRM and delivery & implementation.  

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    • Business and brand audit

    • Competitor and market analysis

    • Workshops

    • Market Research

    • Strategic planning

    • Business Strategy

    • Brand strategy

    • Marketing & Media strategy

    • Brand architecture

    • Persona creation

    • Positioning strategy

    • Brand and service naming

    • Creative strategy

    • Creative briefs

    • Photoshoot planning

    • Agency or creative engagement

    • Stakeholder workshops and concept testing

    • Launch activation

    • Marketing team resource  plannins

    • Project management

    • Plan rollout and implementation

    • PR plans and agency engagement

    • Email & SMS Marketing

    • Paid Performance Media – SEO & Paid Ads

    • Social Media Marketing

Thinking a little more high level?

BOOK A 90 MINUTE STRATEGY CALL OR GET A FAST TURN AROUND BRAND AUDIT & ASSESSMENT.

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MARKET & CUSTOMER INSIGHT RESEARCH

Validate your next move with real insight.

When you’re inside the business, everything can sound right, until it doesn’t. This work is designed to give you an informed, external perspective before you invest time, money or momentum.

My validation and insight projects help you sense-check brand health, unpack marketing and communication challenges, understand your customers more clearly or test ideas while they’re still in development. The goal is confidence and knowing your next move is grounded in evidence, not assumption.

External market context can be combined with real audience feedback to pressure-test thinking, challenge blind spots and highlight where the opportunities (and risks) actually sit.

  • Businesses and organisations of any size who want an objective view from outside the business before committing to a strategic, marketing or brand decision. Every project is tailored to your market, business model and stakeholders.

    • Brand health and perception sense-checks

    • Market and competitor context to benchmark your position

    • Customer segmentation and behaviour insights

    • Testing positioning, messaging or new ideas before launch

    • Stakeholder, customer or staff input via interviews, surveys and workshops

    You’ll receive a clear, practical insight report with recommendations you can act on.

  • Together we define the decisions you’re trying to make and the questions that need answering to help define what type of research needs to be done.

    We develop and launch a research approach across relevant audiences be that through survey, focus group or workshop.

    Depending on the approach allow 4-12 weeks from kick off to delivery.

    Insights are  consolidated into a 30+ page report and findings are presented virtually or in person, with clear implications and next steps

    This work often becomes the foundation for a refined brand, marketing or business strategy whether you implement it internally or continue working with me.

  • Projects typically range from $3,500 to $20,000+ (ex GST), depending on scope and complexity.

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FRACTIONAL MARKETING DIRECTOR.

If you need experienced brand leadership but not a permanent role, a fractional model can be a smart, flexible option.

I work with small to mid-sized businesses and organisation on a retainer basis, stepping in to lead brand and marketing direction, support internal teams and guide periods of change or growth.

I also partner directly with creative freelancers and creative marketing agencies.

Senior marketing leadership, without the full-time hire.

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